100% Design

First staged in 1995, 100% Design is the cornerstone event of the London Design Festival, with over 27,000 visitors to the show across 4 days in September; taking place in one of London’s most inspiring venues, Olympia London. Visiting the award-winning show is a unique audience of architects, designers, specifiers, retailers and developers, as well as multinational companies looking to source directly for their latest projects.
As the outstanding meeting place for business and design, 100% Design features an unrivalled talks programme; Talks with 100% Design, bespoke installations, and a showcase of carefully curated world-leading brands.

Design writer and the show’s newly-appointed Content Editor, Max Fraser, has curated an installation which brings together an edited selection of iconic products from the past and present, celebrating an element of each which boasts intelligent design solutions, sophisticated tooling or innovative production techniques.

100% Design
Olympia
Hammersmith Rd
London
W14 8UX

100percentdesign.co.uk

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